Building on more than 70 years of company history, we worked together with the Marketing Department and the Management Board to develop a corporate design and manual that simplifies the design and implementation of printing grades. Simple and tidy design has been formulated in a language of rules and conditions based on the format and the purpose of use. With the implementation of the complete catalogue and many other brochures, folders, books and folders, the design regulations showed its strengths and we were able to make effective advertising media available to the clients.